Quick. Faster. Fastest. This increase reflects the everyday life of today’s industrialised nations. Everything has to happen quickly, because time is a scarce commodity. This applies equally to private households and companies. That is why website visitors unconsciously judge the quality of a homepage depending on its loading time.
The complete loading time of a website consists of different elements: The response time of the server (TTFB = time to the first byte) and the download time of the HTML page (transfer time).
In addition, the loading time also includes the rendering time of the website in the respective browser for the complete loading time. PageSpeed Switzerland thus describes the complete period from sending the HTTP request to the server until the homepage is displayed in the respective internet browser.
In addition, PageSpeed can also be affected by files that are too large. The larger the file, the longer it takes to load the page.
As soon as the website is saved in the cache, the loading time will also be reduced enormously.
Images with a high resolution slow down the loading time and a high number of cookies also. It is worth optimising these two aspects to benefit from better PageSpeed.
The cache is an online temporary memory. It stores certain parts of a page. Users who call up the website again no longer have to load the entire page. Instead, they benefit from a faster PageSpeed Switzerland.
Each component that is loaded on a website (images, CSS, JavaScript, etc.) requires a separate HTTP request. The more requests a website requires, the slower it will load. To minimise the number of HTTP requests, you should, for example, group files together and reduce the size of images.
A CDN can help reduce the loading time of a website by storing static content (such as images and videos) on different servers around the world. This allows the content to be delivered to the user’s browser faster because it is loaded from a server nearby.
By compressing their files, because in this respect, the smaller the file, the shorter the loading time of the website.
But there are also many other optimisation tips that ONELINE is always available to help you with.
So we can support you with our expert opinion at any time and offer you insider information about everything to do with online marketing.
The ideal image resolution for the internet is 72 dpi. However, it should not exceed 120 dpi and for images in continuous text, 40 dpi is quite sufficient.
If the program code is poor, PageSpeed Switzerland will suffer. For those who do not want to carry out code optimization, it is worth switching to the plugin Autoptimize. Because the tool improves the code. JavaScript, CSS, and HTML are among the codes that the plug-in optimizes.
Lazy loading allows images and videos on a website not to load all at once, but only when they become visible. This means that the website loads faster and the user does not have to wait unnecessarily for the page to load completely.
A popular speed index is on a scale between 4.4 and 4.8 seconds.
A homepage that takes longer than two seconds to load is too slow. If, on the other hand, it takes more than five seconds for the page to load completely, more than 50 percent of website visitors bounce. ONELINE recommends testing PageSpeed Switzerland in order not to lose sales.
If the website loads slowly, it is probably due to the server. This is especially true with shared hosting because another user puts a heavy load on the server. However, an unfortunately chosen structure of the website and the associated programming also cause long loading times.
Yes, companies can test their load time with Google’s PageSpeed analysis.
If the page continues to load slowly despite perfect care, it is worth hiring a professional agency. It helps effectively.
First, we sketch a complete overall picture of your project, in which all details are depicted. Desired services and products are also listed here.
To track your project efficiently, we create appropriate milestones. The number varies depending on the scope of the project.
Only those who know their goal will find the way. Lao Tzu already knew that. Accordingly, we formulate your desired results and goals at this point, which will guide us throughout the entire project.
Open communication is very important to us. This also includes that we transparently inform you of all costs incurred.
